Burt Helm is Senior Writer for Inc. Magazine. His stories, “The Forgotten Founder,” “Turntable.fm: Where Did Our Love Go?” and “Hard Lessons in Modern Lending,” were featured on Longreads in 2012. Best Takedown of an Old, Established Writer by a Young, Hungry Writer in an Awkward Press Junket Setting Sarah Nicole Prickett, “How to Get […]
Search results
Don Draper's Revenge
Don Draper’s Revenge “All these little companies with fun names,” says David Lubars, “we’ve kicked their butts.” Lubars is chairman and chief creative officer of Omnicom’s BBDO North America, an 82-year-old Madison Avenue agency with more than 17,000 employees. On a recent Friday afternoon, Lubars was sitting in his Midtown Manhattan office. He gestured at […]
The Fall of Niagara Falls
The Fall of Niagara Falls Mike Hudson, the founder of the weekly tabloid Niagara Falls Reporter, freely refers to his town as “a godforsaken place,” and it was hard to argue with the assessment in the neighborhood surrounding the bar. The area is the worst the city has to offer, a place of drugs and […]
Afghanistan: Land of War and Opportunity
Afghanistan: Land of War and Opportunity In Herat, Kabul, and cities large and small, Paul Brinkley serves as tour guide, ambassador, fixer, motivational speaker, and leader of the unofficial Afghanistan chamber of commerce. With all of his titles and duties, he prefers to think of himself primarily as a matchmaker, negotiating high-stakes unions between multinational […]
The History of the Glock in America—and What Happened To Our Conversation About Gun Laws
The History of the Glock in America—and What Happened To Our Conversation About Gun Laws Glock led the charge back into the large-capacity clip business. Other gun and accessory makers also pushed ever-larger magazines. Today, Sportsman’s Warehouse in Tucson, where Loughner bought his Glock, advertises a 50-round “Tactical Solutions Drum Magazine” for .22 caliber Ruger […]
Forever 21's Fast (and Loose) Fashion Empire
Forever 21’s Fast (and Loose) Fashion Empire How did the Changs, Korean immigrants who opened their first store in a gritty section of Los Angeles in 1984, become such important players in fast fashion? The family credits its accomplishments to hard work, faith, and frugality, though Forever 21 has not prospered without controversy. The company […]
Turks and Caicos: Caribbean Hangover
Turks and Caicos: Caribbean Hangover The blue water is so clear you can count every reef, so still you can see the odd cloud reflected in it. Lucy and Jeff have agreed to offer a view from the sky of what wary developers wrought on the ground: shuttered private-island resorts and abandoned luxury hotels marring […]
USA Inc.: An Open Letter to Shareholders, by Mary Meeker
USA Inc.: An Open Letter to Shareholders, by Mary Meeker What you’ll see on the following pages is hard to misinterpret: We have big issues, but the U.S. is in sounder shape than Apple was in 1997, when it lost a billion dollars. That’s the year Steve Jobs returned as CEO and took extreme measures, […]
“Bezos claims he doesn’t think defensively. ‘Everything we do is driven by seeing opportunity rather than being worried about defending,’ he says. Given Apple’s inroads into the media business, that’s hard to believe. Bezos is magnanimous toward Jobs. ‘On a personal level we have a tremendous amount of respect for Apple and Steve. I think […]
Most Popular #Longreads, last 7 days: Caravan magazine on India Prime Minister Manmohan Singh, plus Bloomberg Businessweek and Smithsonian Magazine.
