One thing about some of the new apps that will come as a shock to anyone familiar with Facebook: Users will be able to log in anonymously. That’s a big change for Zuckerberg, who once told David Kirkpatrick, author of The Facebook Effect, that “having two identities for yourself is an example of a lack […]
Search results
Posted inNonfiction, Reading List
Taking Care of Business: A Reading List
Hackers! Gen Y CEOs! Multibillion dollar success stories! International expansion! Top-secret projects! Cute clothes! Hamburgers! Capitalism is so exciting, and so are these longreads about popular U.S. companies. 1. “In-N-Out’s Burger Queen.” (Patrick J. Kiger, Orange Coast, Jan. 2014) 31-year-old Lynsi Snyder presides over In-N-Out’s $1.1 billion industry, founded by her grandparents in the 1940s. […]
Posted inNonfiction, Reading List
Taylor Swift Is a Music Business Genius: A Reading List
Taylor Swift has done it again, this time getting Apple to change its streaming deal with artists. Here’s a collection of stories on how the pop star runs the music industry. * * * 1. The Future of Music Is a Love Story (Taylor Swift, Wall Street Journal) In an op-ed in the Wall Street Journal, […]
Posted inNonfiction, Reading List, Top 5
The Top 5 Longreads of the Week
Below, our favorite stories of the week. Kindle users, you can also get them as a Readlist. Sign up to receive this list free every Friday in your inbox. * * * 1. The Worst Day Of My Life Is Now New York’s Hottest Tourist Attraction Steve Kandell | BuzzFeed | May 20, 2014 | […]
Posted inNonfiction, Reading List
Taking Care of Business: A Reading List
Hackers! Gen Y CEOs! Multibillion dollar success stories! International expansion! Top-secret projects! Cute clothes! Hamburgers! Capitalism is so exciting, and so are these longreads about popular U.S. companies. 1. “In-N-Out’s Burger Queen.” (Patrick J. Kiger, Orange Coast, Jan. 2014) 31-year-old Lynsi Snyder presides over In-N-Out’s $1.1 billion industry, founded by her grandparents in the 1940s. […]
Posted inNonfiction
Longreads Best of 2013: My Favorite Stories About Taxes (and Twist-Ties)
Atossa Araxia Abrahamian is a writer and an editor. Taxes aren’t boring—they’re just supremely difficult to write about in a compelling way. These three stories stand out because they illustrate the far-reaching consequences of different countries’ tax policies through a few very influential people: 1. “Marty Sullivan figured out how the world’s biggest companies avoided […]
Posted inEditor's Pick
In Iraq, the Bomb-Detecting Device That Didn’t Work, Except to Make Money
How a British businessman named James McCormick made millions selling fake bomb-detectors to the Iraqi government: “When Dale Murray arrived in Denver a few weeks later, he knew he’d seen the Mole before. It was identical in every way to the Quadro Tracker—down to the patterns of stippling on the plastic handle. ‘It looked like […]
Posted inNonfiction, Quotes
The Innovation That Helped 'El Chapo' Create a Multi-Billion-Dollar Drug Trafficking Empire
But Chapo’s greatest contribution to the evolving tradecraft of drug trafficking was one of those innovations that seem so logical in hindsight it’s a wonder nobody thought of it before: a tunnel. In the late 1980s, Chapo hired an architect to design an underground passageway from Mexico to the United States. What appeared to be […]
Posted inUncategorized
“‘We are going to be poised to benefit from the aging of America, the baby boomers,’ Foley said. Deaths in the U.S. are forecast to increase at an average annual rate of 1.1 percent over the next five years. At SCI, earnings per share rose 26 percent in the first half of 2013. ‘This growth,’ […]
Posted inUncategorized
Longreads Guest Pick: Matthew Zeitlin on Mina Kimes's story about Sears
Matthew is a business reporter at BuzzFeed. My longread of the week is ‘At Sears, Eddie Lampert’s Warring Divisions Model Adds to the Troubles,’ by Mina Kimes in Bloomberg Businessweek. This is not a profile of Eddie Lampert, the hedge fund manager who masterminded Kmart’s acquisition of Sears and is now running the struggling retailer. […]
