In the two years since I compiled the first installation of “The Lives of Nuns,” Autostraddle wrote about queer nuns in history, Racked shadowed (fake) nuns growing marijuana, and The Huffington Post reported on a nun’s murder and the students who want the truth. Those stories and more are included below. Seclude yourself and read.
In “Kay, Zales, and Marketing Diamonds to the Middle-Class Man”—a recent feature for Racked—Chavie Lieber wrote about Signet Jewelers, the parent company that owns such household names as Kay Jewelers, Jared, and Zales. Signet became the largest specialty jewelry company in America by targeting the midmarket jewelry segment, knowing their customer base, and doing some serious marketing. Trust also plays […]
The company is meticulous when it comes to product development, particularly for the BeForever line. “It takes about three years to launch a new character because you do a lot of research,” explains Opland. The BeForever books tackle a range of difficult issues—Addy Walker is an escaped slave, Samantha speaks out against child labor—and so American […]
To understand why Urban Outfitters and American Apparel have declined so spectacularly, it’s helpful to remember what it was that made them so successful in the first place. In their heyday, each made a science of identifying exactly what it was that made hipsters so attractive, then recreated that aesthetic in their stores.