What lays beneath New York City affects life above ground. One team is mapping the city’s below-ground infrastructure.
Bloomberg Businessweek
“Beef and cheese are the most important ingredients… But really, cheese.”
Who’s moving America’s (1.3 billion pounds of) cheese? The Dairy Management Institute
The Mad Cheese Scientists Fighting to Save the Dairy Industry
“Amid an historic glut, a secretive, government-sponsored entity is putting cheese anywhere it can stuff it.”
The Top 5 Longreads of the Week
This week we’re sharing stories by Jason Fagone, Betty Ann Adam, Christian H. Cooper, Clarissa Wei, and Robert Kolker.
“It’s like, how much more black could this be? And the answer is none. None more black.”
Robert Kolker walks us through the $400 billion lawsuit brought by the creators of This Is Spinal Tap against the movie studios, but Spinal Tap fans will love the insider tidbits about the creation of the film.
When Innovation Fails: Doing Hard Time in the Offender-Monitoring Business
When 3M, the Post-It Note manufacturer, began making electronic ankle monitors for corrections, it challenged the company’s long-heald philosophy about design and innovation.
The Top 5 Longreads of the Week
Our top stories of the week, as chosen by the editors at Longreads.
Pivoting Away from Lung Cancer
Big Tobacco takes a page from the Silicon Valley playbook: Welcome to the world of alternative nicotine platforms.
He Learned it All on Google and YouTube: How to Become a Gold Smuggler
Want to become an international gold smuggler? Harold Vilches started his life of crime with a Google search for gold dealers in Peru and YouTube videos on how to make your own gold ingots.
Big Tobacco Has Caught Startup Fever
“It’s not smoking. It’s platform-agnostic nicotine delivery solutions.”
