Jill Lepore’s critical look at the language of innovation in tech: Clay Christensen has compared the theory of disruptive innovation to a theory of nature: the theory of evolution. But among the many differences between disruption and evolution is that the advocates of disruption have an affinity for circular arguments. If an established company doesn’t […]
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Posted inNonfiction, Reading List
Longreads Best of 2014: Business Writing
We asked a few writers and editors to choose some of their favorite stories of the year in specific categories. Here, the best in business writing.
Posted inBooks, Nonfiction, Story
How Apple’s Transcendent Chihuahua Killed the Revolution
Few are excited about the Apple Watch—its burdens are too easily imagined. And yet we treat it as an inevitability. How did this happen?
Posted inNonfiction, Quotes
The Innovation That Helped 'El Chapo' Create a Multi-Billion-Dollar Drug Trafficking Empire
But Chapo’s greatest contribution to the evolving tradecraft of drug trafficking was one of those innovations that seem so logical in hindsight it’s a wonder nobody thought of it before: a tunnel. In the late 1980s, Chapo hired an architect to design an underground passageway from Mexico to the United States. What appeared to be […]
Posted inNonfiction, Quotes
The Hidden Truth About the Cold War Roomba
Over at Paleofuture, Matt Novak looks back at the 1959 Cold War cultural exhibitions hosted by both the United States and the Soviet Union. For the United States, the Moscow exhibition was a chance to show off the newest products and technology from companies like IBM, Sears and Kodak—and perhaps the most important innovation of […]
Posted inNonfiction, Quotes
Can a Company Keep Innovating After the Founder Is Gone?
Marc Andreessen is obsessed with the idea that tech companies need to focus on innovation above all else. He believes that the “output” of technology companies isn’t products — at least not the way the “output” of Ford is cars. The “output” of tech companies, he says, is innovation. Andreessen’s second theory of innovation is […]
Posted inEditor's Pick
The Rise of Nintendo: A Story in 8 Bits
An account of Nintendo’s rise from a playing card manufacturer in 1889 to a video game industry giant in the ’80s and ’90s. Adapted from Console Wars, out this month: After several decades of staggering success, Fusajiro Yamauchi retired in 1929 and was succeeded by his son-in-law Sekiryo Yamauchi, who ran Nintendo efficiently for nineteen […]
Posted inEditor's Pick
The Truth About Google X
Space elevators, teleportation, hoverboards, and driverless cars: The top-secret Google X innovation lab opens up about what it does—and how it thinks. If there’s a master plan behind X, it’s that a frictional arrangement of ragtag intellects is the best hope for creating products that can solve the world’s most intractable issues. Yet Google X, […]
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The Problem With 'Fan Service' in Television
At PopMatters, Anita Felicelli discusses why TV shows get ruined when they’re written and produced with their fans in mind rather than for their own sake as pieces of creative work: We know that television writers read fan responses on Twitter, that some of them read blogs and speculation. They know what fans want because […]
Posted inNonfiction
When Mary Martin Was the Boy Who Wouldn’t Grow Up
In the 1950s, a musical adaptation of J. M. Barrie’s ‘Peter Pan’ starring Mary Martin became a sensation, attracting the fourth biggest audience of all time for a scripted TV show when a live production was broadcast on NBC.
