“When most of us build or buy a home, we carefully appraise the neighborhood. In Malibu the neighborhood is fire. Fire that revisits the coastal mountains several times a decade. In the past sixty years, ten of these frequent events have turned into all-consuming firestorms.” Welcome to 2025, friends. Peter here. As it does all too often, […]
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The Ministers of Cheese
Mark Pupo lovingly accounts how a family immigrated from Kosovo to Canada and started up a successful cheese business — that thrived even during the pandemic. Pupo clearly adores this little mom-and-pop business, and it sounds like he has good reason to. As the store prospered, investors approached them with partnership and franchise proposals. Like […]
The Dubious Rise of Imposter Syndrome
“The impostor begins to do everything possible to prevent being discovered in her self-perceived deficiencies.”
From Aardvark to Woke: Inside The Oxford English Dictionary
Pippa Bailey explores the fascinating business of defining a word. The Oxford English Dictionary remains, in many ways, a Victorian phenomenon, born in an era of remarkable innovation: of railways and steelworks, anthropology and anaesthesia, Charleses Dickens and Darwin. It is difficult, now, when the thought of consulting a paper dictionary seems so analogue, to […]
A Friend Named Arthur and The Week’s Top 5
“But now I like to imagine him in Paris, sitting at a café, drinking an espresso, his notebook open, full of notes and poetry. It’s easy to picture in my mind. He’d look perfect there.” Four years ago, Kevin Sampsell lost his friend Arthur to suicide. He started writing about him three years ago—but the […]
Working on the Edge: A Reading List About Extreme Jobs
A livelihood is not a life—yet many risk the latter in order to create the former.
Top 5 Longreads of the Week
This week, we recommend stories from Sophia Panych, Brian Payton, Jeannette Cooperman, Joshua Hunt, and Sophie Elmhirst.
A Year in Reading: Inward Journeys
Navigating a world in flux demands some understanding of who you really are, and some of my favorite pieces from this year speak to that need.
The Top 5 Longreads of the Week
This week, we feature stories from Tom Scocca, Giles Harvey, Chris Walker, Krithika Varagur, and N.C. Happe.
Longreads Best of 2020: Business Writing
Our top story picks in business writing this year.


