Five stories demonstrating how the green rush nurtured the best and worst that U.S. capitalism had to offer.
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Lavish Parties, Greedy Pols and Panic Rooms: How the ‘Apple of Pot’ Collapsed
“MedMen was the country’s hottest pot startup—until it flamed out. Its fall has exposed the gap between “green rush” hype and the realities of a troubled industry.”
A Startup Just Announced the World’s First Fake-meat “Steaks” Made from Fungi. Are We Ready?
They are: pink, amenable to searing, dense and juicy. They’re not: meat, or vegetables, or even mushrooms. An ambiguous foodstuff creates ambiguous feelings.
Longreads Best of 2020: Business Writing
Our top story picks in business writing this year.
Longreads Best of 2022: All of Our No. 1 Story Picks
All the stories we’ve selected as number one in our weekly Top 5 newsletter.
Great American Wasteland
I am of that bit of earth. So I will not let it go. I show up in the small ways I can, which is talking to people, which is why I tell this to you.
The Uncertain Future of Your Neighborhood Dry Cleaner
Startups are disrupting New York’s dry-cleaning industry and threatening the welfare of the Korean-Americans who have thrived in the industry since the 1970s. One thing startups can’t provide, though, is quality.
The I in We
How WeWork — a company based on founder Adam Neumann’s vision of a “capitalist kibbutz” — became a sleek, dystopian, mammoth-sized tech unicorn.
McDonald’s Starts Serving McTech to Survive in the Modern Age
Rapidly modernizing has caused the McDonald’s company some growing pains, but embracing Big Tech might just save them from their old analog self.
