Mark Pupo lovingly accounts how a family immigrated from Kosovo to Canada and started up a successful cheese business — that thrived even during the pandemic. Pupo clearly adores this little mom-and-pop business, and it sounds like he has good reason to. As the store prospered, investors approached them with partnership and franchise proposals. Like […]
Search results
Posted inUncategorized
Fit to Be Tied (and the Week’s Top 5)
“When most of us build or buy a home, we carefully appraise the neighborhood. In Malibu the neighborhood is fire. Fire that revisits the coastal mountains several times a decade. In the past sixty years, ten of these frequent events have turned into all-consuming firestorms.” Welcome to 2025, friends. Peter here. As it does all too often, […]
Posted inQuestionnaire
The Longreads Questionnaire, Featuring Jaya Saxena
The former Eater correspondent has a new home—and a full plate. Here, she talks about growing up in NYC, favorite meals, and memorable reads.
Posted inTop 5
The Top 5 Longreads of the Week
This week’s edition highlights stories by Joshua Yaffa, Ritwika Mitra, Jason Nark, Andrew Bullis, and Angie Kang.
Posted inEditor's Pick
The Not-Quite-Redemption of South Africa’s Infamous Ultra-Marathon Cheats
In 1999, twin brothers in South Africa cheated in the Comrades, an ultra-marathon. They did it by swapping clothes in a portable toilet halfway through the race. Their actions stunned the country, and their names became synonymous with deceit. But why did they do it? It’s hard, sometimes, not to read everything that happens in […]
Posted inEditor's Pick
Disaster at 18,200 Feet
The U.S. has seen an increase in National Parks visitors in recent years, as well as an outdoor climbing boom. At Denali National Park, that also means a surge in less experienced climbers: “more summit chasers, fewer wilderness seekers.” In this story for Insider, Kelsey Vlamis recounts the experience of four climbers attempting to summit […]
Posted inCuration, Nonfiction, Top 5
The Top 5 Longreads of the Week
This week, our editors recommend longreads by Benjamin Wofford, Josh Dzieza, Evan Osnos, Alice Wong & Ed Yong, and Dan Kois.
Posted inReading List
Here’s the Scoop: A Reading List on Ice Cream
Seven stories that celebrate the surprising influence of a humble dessert.
Posted inEditor's Pick
The Out-of-Control Spread of Crowd-Control Tech
“Broken bones. Eye trauma. Brain injuries. How America’s sketchy “less-lethal” weapons industry exports its insidious brand of violence around the world.”
