Tag Archives: restaurants

Grist for the Celebrity Food Mill

Kris Jenner and Rocco DiSpirito pose together, while Kris holds up a copy of her new cookbook

At Thrillist, Kevin Alexander reviews the life and times of Rocco DiSpirito — whose career trajectory has included leading much-lauded restaurants, being a reality television star, and hawking frozen foods. But once upon a time, he was just a gifted, audacious young cook: when Ruth Reichl was still reviewing restaurants for The New York Times, she described DiSpirito’s food as “shockingly unique. As a critic, you’re dying to find chefs like him.” Unfortunately for New York’s epicures, DiSpirito hasn’t been in a restaurant kitchen since 2004. Why? He got famous, and being famous became a job of its own.

He achieved celebrity status. And once you agree to the Faustian bargain that is celebrity status, every decision becomes a business decision, every utterance becomes a matter of branding. Your tweets and Instagram posts are agonized quid pro quos with other celebrities or boldfaced promotions of your products or shows. Your appearances are only to promote things, to further push your Sisyphean rock up Celebrity Hill. You tweet at Kim Kardashian when she mentions protein shakes, because she’s higher up the celebrity chain, and you hope she does you the solid of responding in front of millions so they can see that you two are just Two Celebrities Bantering On Twitter. You tweet at Dr. Oz when he wins a Daytime Emmy. You tweet reviews of your protein powder. You tweet nine consecutive times about watching “The Chew vs The View.

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To Be an Instagram-Ready Restaurant, Don’t Forget Your Selfie-Optimized Lamps

Back in the 1970s, memorabilia-heavy restaurants became popular as they facilitated the loosening-up of sexual mores. These days, colorful tiles, bold wallpaper, and the occasional (ironic?) taxidermy piece can all trace their origins to our need to capture and broadcast our well-curated pleasures. As Casey Newton shows at The Verge, Instagram is the driving force behind the current vogue for easily reproduced, sleek-kitschy idiosyncrasy — including adjustable lighting that allows diners to take the most flattering selfie possible.

Few restaurants have taken photo-friendliness as seriously as Bellota, a Spanish restaurant that opened in San Francisco last year. The entryway is enclosed, creating a pleasing shadowbox effect as you look into the dining room. The kitchen is open, and encourages patrons to take 360-degree videos of the space. Many Instagram posts feature pictures of “the ham wall,” which is just what it sounds like: a window that looks into the temperature-controlled room where Bellota stores $50,000 worth of Spanish jamón ibérico.

The most striking thing about Bellota may be the custom lamps at its 25-seat bar, which let patrons adjust the lighting in order to get the perfect shot. “I’m probably the most avid Instagram user of the group, so I kept bringing it up,” says Ryan McIlwraith, Bellota’s chef. He wanted the lighting to do justice to the restaurant’s tapas plates and signature paellas. “It turned out these lamps we got were just perfect for it,” he says. The lamps can be tilted or turned 180 degrees, and the light’s intensity can be adjusted up and down. An “advanced feature” allows patrons to rest their phones on the lamp’s neck so as to take a selfie. (I did, and must admit the lighting was lovely.)

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Haute Cuisine Has a Low Wage Problem

Every April, the “World’s 50 Best Restaurants” list makes a little wave in the culinary world with its endorsements and snubs, comebacks and falls from grace. At Eater, Corey Mintz takes a hard look behind the clean, minimalist lines of these restaurants’ dining rooms to expose a rarely discussed reality: The proliferation of underpaid and unpaid apprentices. Along the way, he places this labor practice in its historical context, as the high-end kitchen has become the place where the Renaissance guild meets 21st-century-privilege.

Having had the same conversation with a hundred chefs, I’ve heard all of the justifications for the unpaid staff. I’ve even had chefs suggest that, for the education they’re getting, stagiaires should be paying the restaurant. This isn’t a new idea. In the Middle Ages, children as young as seven were sent to work as apprentices, sometimes paying to learn under a master craftsman of the highly controlled craft guilds, such as printmaking or goldsmithing.

But if we have to go to “once upon a time” to date the history of your employee practices, then your labor standards are literally medieval. The Industrial Revolution — which began in the late 18th century and stretched through the mid-19th century — created a demand for both skilled and unskilled workers that radically changed the labor market. The development of unions, the rise of professional education, and the idea that children should not be indentured slaves evolved the nature of apprenticeship. While informal internships persisted — copy boys, messenger boys, bobbin boys — they weren’t part of the post-secondary educational process until the late 1960s. Within a decade, universities systematized and incentivized internships through course credits, shifting the skill-building and networking opportunity into the mandatory experience it is today.

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Who Says Healthy Food Can’t Be Accessible and Affordable?

Patterson stepped out the back door onto a sunny patio where three neighborhood men worked as “ambassadors” — greeters, really, but also unofficial security guards and community liaisons tasked with convincing neighbors that Locol really was for them. Watts has such a deep history of economic betrayal and abandonment, such pervasive skepticism about outsiders making big promises, and such well-founded fear of gentrification — a billion-­dollar “urban transformation” plan has the support of Mayor Eric Garcetti — that acceptance of a splashy new restaurant created by two famous outsider chefs who are not African American was not a given.

Patterson embraced an ambassador named Anthony “Ant” Adams, a 44-year-old poet who was in the middle of telling a visitor about getting shot five times with an AK-47 during a 2007 attempt on his life a few yards from where he was currently standing. Patterson then walked past an ATM/lottery/tobacco shop where floor-to-ceiling bulletproof Plexiglas separated customers from the cashier and inventory. He entered a store called Donut Town & Water, where a young man sold doughnuts, water, and other convenience foods, also from behind Plexiglas. Patterson ordered coffee to go and said, as if exhilarated by the speed and audacity of his own thoughts, “I can’t remember if I told you that Roy and I might start a coffee company, too. We’re bringing back the great $1 cup. The fancy coffee industry is not going to be happy with us. We’re going into institutional food, too. We’re already talking about prisons and hospitals and schools. It all comes back to this question of ‘Why does our society always serve the worst food to the neediest people?’ It makes no sense. And everybody always says, ‘That’s just the way it is, there’s no other way,’ but we are going to prove that whole paradigm is fundamentally false.”

In the California Sunday Magazine, Daniel Duane narrates the difficulty of establishing a new way of serving fast healthy food in the impoverished neighborhoods that the conventional industry has helped trap in a food desert.

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Celebrating New York City’s Early Soul Food Celebrity Chef, Princess Pamela

To Taylor, Princess Pamela’s story is a case study in examining who controls narratives of excellence in cooking. For decades, the chains of influence and power in the culinary sphere have remained static and white, and so have those sentries who dictate the worth of certain people’s contributions. (That it took two white, male celebrity chefs to resurrect this book and assert its worth within the literary marketplace only confirms this.) “Food media tends not to focus on black stories and black cookbook authors,” Taylor says. “There are dozens more waiting to be told.”

It is a refrain I hear from countless others: that her narrative’s descent into obscurity is indicative of a greater systemic ill that plagues America’s culinary memory. It is a memory prone to historical amnesia. Look no further than Princess Pamela, a woman no one noticed was gone. It’s as if they weren’t even looking.

At Food52Mayukh Sen recounts the glory years of Manhattan’s best DIY soul food restaurant, Little Kitchen, and tries to understand the final years of its beloved proprietor, who left without a trace.

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Salt, Sugar, Fat, Repeat: A Reading List on Restaurant Chains

The first restaurant chain in the US, the late-19th-century Harvey House, popped up in train stations and followed the rapid growth of rail travel. It disappeared decades ago, but the project of connecting huge swaths of land with the promise of culinary sameness lives on. In a country that currently seems fractured and exhausted by its own divisions (at least from across the Canadian border, where I live), are chains a unifying force, a common denominator — or yet another arena in which cultural and political tensions play out?

Here are some of my favorite reads on America’s restaurant chains, from the generically upscale to the proudly down-home. They cover politics, economics, regional identity, and even (surprise!) food.

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The Slow Death of Restaurant Kitsch

Tiffany-style lamps. Candy-striped uniforms and/or candy-striped tablecloths. And tchotchkes: tchotchkes as far as the eye can see. The 20th-century chain-restaurant aesthetic is immediately recognizable — but where did it come from? At Collectors Weekly, Lisa Hix digs into the history of restaurant kitsch right at the moment where its earliest proponent, T.G.I. Friday’s, is beginning to impose a minimalist, clutter-free look on its locations. Along the way, she unearths the surprising origins of Friday’s as a hip singles’ bar chain, closely aligned with ’70s sexual liberation movements and a new taste for cocktails:

The Commercial Appeal newspaper called it “a place with so much atmosphere you have to push it aside to get in.” Again, 20-somethings lined up for a table, and patrons mobbed the bar. This Friday’s became a hotspot for the Memphis counterculture, known for its boozy adventures, drug experimentation, and sexual subversion—including an underground queer scene. Bands played on a stage in back, while local rock stars like Big Star lingered at candy-striped tables under leaded-glass lamps.

“Friday’s was the first place in Memphis where you could actually go in and buy a mixed drink,” Rush Bowman, who took a job there as a bar-back before becoming a bartender, tells me over the phone from his home in the Dallas metro. “Before that, you’d had to take your own bottle to a bar, and the bar would hold on to it for you. They’d make your drinks with your own bottle and charge you a setup fee. Friday’s was first real bar in town, and the employees were young people with long hair, so they looked like the customers they were trying to attract.”

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The Word ‘Allergy’ Didn’t Exist Until 1906

Writing for The Boston Globe, Neil Swidey makes a compelling case for how the rising tide of food allergy fakers may endanger actual sufferers, as restaurants begin to take “allergy” requests less seriously. But his piece is more than just an anti-faker missive, it’s also a fascinating history of food allergies in America, and their place in the restaurant world. Much of the history is interesting, but I was most surprised by the very newness of the term “allergy,” which is barely a century old:

The word “allergy” has been around only since 1906, when Austrian pediatrician Clemens von Pirquet coined it to describe altered biological reactivity. It didn’t gain traction until the mid-1920s, when it took on a big-tent definition describing reactions to everything from food and insect stings to mold and hay fever, says medical historian Matthew Smith, author of the new book  Another Person’s Poison: A History of Food Allergy. For most of the 20th century, research-focused “orthodox” allergists, who insisted on a definition requiring a measurable immune reaction, battled with more flexible food allergists, whose main focus was bringing relief to their patients’ hypersensitivities.

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The Secretive Life of a Michelin Inspector

Sam Kashner delves into the mysterious world of Michelin stars in the new issue of Vanity Fair, talking to top chefs about what it takes to gain—and keep—the restaurant world’s highest honor. Although restaurant critics are often recognized, Michelin inspectors remain virtually unknown. Kashner spoke on the phone with one inspector (even he wasn’t allowed to know her name), who described her life on the road, eating at least 200 restaurant meals a year.

When you start as a Michelin inspector, your first weeks of training are abroad, she says. “You go to the mother ship in France. Depending on your language skills, maybe you go to another European country and train with an inspector there.” There’s no prescribed path to becoming a food inspector, “though inspectors are all lifers in one way or another,” she explained, and they usually come from families devoted to food and the table. “One inspector was a chef at a very well-known, three-star restaurant, another came from a hotel…. I think you’re either built for this or you’re not,” she added. “You have to really be an independent personality. You have to be somewhat solitary but also work as part of a team. You have to be comfortable dining alone. Most of the time, I think, inspectors all live in a perpetual state of paranoia. That’s the job: the C.I.A. but with better food.”

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Further Reading:

“Lunch With M” (The New Yorker, ’09)

John Colapinto joins an undercover Michelin inspector (code name: Maxime) for lunch at New York’s Jean Georges restaurant.

Garlic, Grilled Chicken and Murder in Los Angeles

In the April 2008 issue of Los Angeles magazine reporter Mark Arax wrote about Los Angeles’ beloved Zankou Chicken chain, and how one owner tore the founding family apart by murdering two of its members and killing himself. The story is a compelling mix of family dynamics, fast food and the complex American dream. It was republished in Arax’s book West of the West, and in The Best American Crime Reporting 2009. Here’s an excerpt:

This wasn’t Beirut. Mardiros put in long hours. He tweaked the menu; his mother tinkered with the spices. It took a full year to find a groove. The first crowd of regulars brought in a second crowd, and a buzz began to grow among the network of foodies. How did they make the chicken so tender and juicy? The answer was a simple rub of salt and not trusting the rotisserie to do all the work but raising and lowering the heat and shifting each bird as it cooked. What made the garlic paste so fluffy and white and piercing? This was a secret the family intended to keep. Some customers swore it was potatoes, others mayonnaise. At least one fanatic stuck his container in the freezer and examined each part as it congealed. He pronounced the secret ingredient a special kind of olive oil. None guessed right. The ingredients were simple and fresh, Mardiros pledged, no shortcuts. The magic was in his mother’s right hand.

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