James Post and others argue that a well-run company can—and should—be managed in a way that benefits not just the investors who own its stock, but a wide range of constituents. As opposed to “shareholders,” they call these people “stakeholders”: a group that includes employees, customers, suppliers, and creditors, as well as the broader community […]
Business & Tech
The Painful Business of Running a Franchise
It’s not just the workers who get a lousy deal. Over the years, Bob Baber, the Quiznos franchisee, became increasingly frustrated by the terms of his contract. One of the issues that galled him the most was that Quiznos was allowed to (and did) place additional sub shops in his franchise area, creating what he […]
How to Make Friends and Win Over Bodega Owners
Grabbing the attention of consumers was a big part of the game. Vita Coco bought a van, painted it ocean blue and loaded it with free samples and with women who would jump out and Hula-Hoop on the streets. Zico hired college students to roll coolers around the city. Bodega owners were often the toughest […]
State of the #Longreads, 2014
Lately there has been some angst about the state of longform journalism on the Internet. So I thought I’d share some quick data on what we’ve seen within the Longreads community:
Taylor Swift Is a Music Business Genius: A Reading List
Taylor Swift has done it again, this time getting Apple to change its streaming deal with artists. Here’s a collection of stories on how the pop star runs the music industry. * * * 1. The Future of Music Is a Love Story (Taylor Swift, Wall Street Journal) In an op-ed in the Wall Street Journal, […]
A Brief History of Disney
Here’s a reading list exploring Disney’s more than 80-year grip on popular culture—the animation, the music, the princesses, and the parents killed off in the First Act.
Which Kind of Failure Are You?
Clay Christensen has compared the theory of disruptive innovation to a theory of nature: the theory of evolution. But among the many differences between disruption and evolution is that the advocates of disruption have an affinity for circular arguments. If an established company doesn’t disrupt, it will fail, and if it fails it must be […]
How ‘Shawshank Redemption’ Keeps Paying, 20 Years Later
“Shawshank” only began to get moviegoers’ attention after the Oscars, where it received seven nominations (but won no awards) and promptly was rereleased in theaters. The second run grossed an additional $10 million and primed it for its debut on home video, which at the time was still a robust revenue source. If Andy Dufresne […]
Heirs, Heiresses and Inheriting a Company
America is not kind to the heir. He is a stereotypical figure in our literature, and not an appealing one at that. He tends to be depicted as weak, pampered, flawed, a diluted strain of the hardy founding stock. America celebrates the self-made. Unless an heir veers sharply from his father’s path, he is not […]
Before Google: Larry Page’s Early Ideas for Changing the World
Even in Google’s earliest days, Page had always wanted the company to do more than just basic Web search. Since he was a kid, he’d been dreaming up world-changing schemes. As an undergrad at the University of Michigan, he’d proposed that the school replace its bus system with something he called a PRT, or personal […]
