“If your brand is strong enough, there’s really nothing you can’t slap a logo on and sell at a premium with the aura of exclusivity.”
brands
Posted inNonfiction, Quotes
Why Brands Should Stay out of Body Politics
When it comes to telling how women how they should feel about their bodies, brands should remain silent.
Posted inMember Pick, Nonfiction
Friendship Is Complicated
Art, commerce, and the battle for the soul of My Little Pony.
Posted inMember Pick, Nonfiction, Story
Friendship Is Complicated
Art, commerce, and the battle for the soul of My Little Pony.
Posted inUncategorized
What it’s like for an actor to become a TV commercial megastar—forever associated with a brand, for better and worse: On the day of the audition, roughly 30 actors showed up. When it was Olcott’s turn, he flashed his big, ecstatic smile. The director loved it, and Olcott got the job. In February, on a […]