Science fiction writer Eileen Gunn recently wrote in Smithsonian magazine about how the science fiction genre informs the way we think about the real world. Here, Gunn writes that big tech companies like Microsoft have hired science fiction writers to do “design fiction”—coming up with new technology ideas through imaginative works: Microsoft, Google, Apple and […]
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Posted inNonfiction, Quotes
The Big Problem with Financial Journalism
One great problem with financial journalism, especially in the decades leading up to the crash, has been that it’s often written in an argot understandable only to the already highly financially literate. Andrew Ross Sorkin doesn’t usually employ such specialized language. This has led to the mistaken belief that he’s explaining the industry to regular […]
Posted inNonfiction, Reading List
Taking Care of Business: A Reading List
Hackers! Gen Y CEOs! Multibillion dollar success stories! International expansion! Top-secret projects! Cute clothes! Hamburgers! Capitalism is so exciting, and so are these longreads about popular U.S. companies. 1. “In-N-Out’s Burger Queen.” (Patrick J. Kiger, Orange Coast, Jan. 2014) 31-year-old Lynsi Snyder presides over In-N-Out’s $1.1 billion industry, founded by her grandparents in the 1940s. […]
Posted inNonfiction, Quotes
The Book That Inspired Your Favorite Twitter Bots
After graduating from the Worcester Polytechnic Institute, Kazemi entered the world of video game development, building programs that could systematically test new games for bugs. Kazemi also designed his own games—like many game designers, he considered games an art form as much as a technical accomplishment—until one day in 2012, he decided that the medium […]
Posted inNonfiction, Quotes
One Question for Microsoft's Next CEO
OM: The challenge for Microsoft comes down to: you’ve got developers, you’ve got cloud, you’ve got the legacy, the enterprise relationships, those things you got right. You’ve got old legacy products which people like to use however there is a little bit of challenge when it comes to the new world. Look at the world […]
Posted inNonfiction, Quotes
Facebook's Real Names Problem
One thing about some of the new apps that will come as a shock to anyone familiar with Facebook: Users will be able to log in anonymously. That’s a big change for Zuckerberg, who once told David Kirkpatrick, author of The Facebook Effect, that “having two identities for yourself is an example of a lack […]
Posted inNonfiction, Quotes
What Happened to Tech Jobs in Silicon Valley
“Google is visually impressive, but this frenzy of energy and hipness hasn’t generated large numbers of jobs, much less what we think of as middle-class jobs, the kinds of unglamorous but solid employment that generates annual household incomes between $44,000 and $155,000. The state of California (according to a 2011 study by the Public Policy […]
Posted inEditor's Pick
The Most Insane Truck Ever Built and the 4-Year-Old Who Commands It
Bran Ferren has spent four years and millions of dollars constructing the most audacious exploration vehicle ever built. Its mission: Take his 4-year-old daughter camping. It’s a late-summer afternoon, and Ferren—celebrated inventor, technologist, former head of research and development for Disney’s Imagineering department—is sitting inside a guesthouse-slash-storage facility on his ample East Hampton, New York, […]
Posted inNonfiction, Reading List
The Culture of Video Games: A Reading List
Videogames fascinate me. I’m not very good at the majority I’ve tried to play, but, like kickball and baking, I still play, because they’re fun, and I don’t have to be good at everything. (Except Pac-Man World 2 for PS2. I rule that. Especially the ice-skating levels.) Friends have helped me play Bioshock Infinite and introduced […]
Posted inCollege, Nonfiction
Solving an Old Problem: Our College Longreads Pick
Every week, Syracuse University professor Aileen Gallagher helps Longreads highlight the best of college journalism. Here’s this week’s pick: If only all universities had someone like Jesse Flickinger to explain their research projects to the masses. Flickinger takes his readers on an intellectual adventure that begins in a Kabul café and ends in a library […]
