The iOS app, pending improvements, still might catch on, but if it doesn’t, we’ll have to figure out how to try to keep those subscribers as we fold them back into the original distribution system. We’re also in talks with an established indie publishing house, trying to figure out whether doing a handful of print […]
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Your Inner Drone: The Politics of the Automated Future
“As we grow more reliant on applications and algorithms, we become less capable of acting without their aid.”
Why the Uber and Lyft Battle Turned So Ugly
Uber’s aggressive tactics reflect the fact that ridesharing is largely a zero-sum game: a driver picking up an Uber customer can’t simultaneously pick up a Lyft customer. (Drivers are allowed to drive for both services, though the companies discourage the practice.) Having more active drivers on the road creates a virtuous circle that improves geographical […]
High Tech
On the science and tech companies hoping to cash in on cannabis, which has been legalized for recreational use in two states and decriminalized in some form in many others: For the science and technology set, it’s a classic opportunity to disrupt an industry historically run by hippies and gangsters. And the entire tech-industrial complex […]
The Tech Boom, Then and Now
In Guernica, Nathan Deuel visits the San Francisco Bay Area with his wife and daughter and writes about how the recent tech boom has changed the city. Here, Deuel recalls being in college during the first dot-com boom when working for a website felt like a novel idea, and before, as he later writes in […]
Your Inner Drone: The Politics of the Automated Future
“As we grow more reliant on applications and algorithms, we become less capable of acting without their aid.”
Reservation Confirmed: A Reading List About Airbnb
Five stories about Airbnb.
‘Two-Thirds of Publishing Is About Failure’
My boss when I worked in London—someone who’d published Booker Prize winners, remember—used to say that two-thirds of publishing is about failure. I agree with that: it’s the nature of the business. And yet publishing is an industry that keeps attracting to it, in various ways, people who want it to be two-thirds about success. […]
Longreads Best of 2014: Business Writing
We asked a few writers and editors to choose some of their favorite stories of the year in specific categories. Here, the best in business writing.
What the Tech Industry Can Teach Agriculture
Myers contends that, when applied to plants, patents are stifling. They discourage sharing, and sharing is the foundation of successful breeding. That’s because his work is essentially just assisting natural evolution: He mates one plant with another, which in turn makes new combinations of genes from which better plants are selected. The more plants there […]
