Steve Salerno | Missouri Review | Winter 2004| 24 minutes (6,016 words) Steve Salerno’s essays and memoirs have appeared in Harper’s, the New York Times Magazine, Esquire and many other publications. His 2005 book, SHAM, was a groundbreaking deconstruction of the self-help movement, and he is working on a similar book about medicine. He teaches globalization and […]
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David Foster Wallace and the Nature of Fact
David Foster Wallace saw clear lines between journalists and novelists who write nonfiction, and he wrestled throughout his career with whether a different set of rules applied to the latter category.
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Longreads Topic Du Jour: The Playboy Interview
Longreads Topic Du Jour: The Playboy Interview This morning we posted a classic—Alex Haley’s 1965 Playboy Interview with Martin Luther King Jr. —which served as another reminder of how many great (and, yes, long) interviews Hef’s magazine has published over the years. Here are a few more from the Longreads archive (Jimmy Carter, John & Yoko, Steve […]
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The Untold Story of How My Dad Helped Invent the First Mac
The Untold Story of How My Dad Helped Invent the First Mac Jef Raskin, my father, helped develop the Macintosh, and I was recently looking at some of his old documents and came across his February 16, 1981 memo detailing the genesis of the Macintosh. It was written in reaction to Steve Jobs taking over […]
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USA Inc.: An Open Letter to Shareholders, by Mary Meeker
USA Inc.: An Open Letter to Shareholders, by Mary Meeker What you’ll see on the following pages is hard to misinterpret: We have big issues, but the U.S. is in sounder shape than Apple was in 1997, when it lost a billion dollars. That’s the year Steve Jobs returned as CEO and took extreme measures, […]
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“Bezos claims he doesn’t think defensively. ‘Everything we do is driven by seeing opportunity rather than being worried about defending,’ he says. Given Apple’s inroads into the media business, that’s hard to believe. Bezos is magnanimous toward Jobs. ‘On a personal level we have a tremendous amount of respect for Apple and Steve. I think […]
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It had taken a while for the world to realize what an amazing treasure Steve Jobs was. But Jobs knew it all along. That was part of what was so unusual about him. From at least the time he was a teenager, Jobs had a freakish chutzpah. At age 13, he called up the head […]
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In many ways, Forstall is a mini-Steve. He’s a hard-driving manager who obsesses over every detail. He has Jobs’s knack for translating technical, feature-set jargon into plain English. He’s known to have a taste for the Mercedes-Benz SL55 AMG, in silver, the same car Jobs drove, and even has a signature on-stage costume: black shoes, […]
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It’s intriguing, if depressing, to imagine what the digital world would have been like if Kobun had given Jobs the opposite advice, along the lines of Jobs’ own now-infamous challenge to Pepsi CEO John Sculley: “Do you want to sell stylish electronic gadgets for the rest of your life, or come with me and vow […]
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I grew up as an only child, with a single mother. Because we were poor and because I knew my father had emigrated from Syria, I imagined he looked like Omar Sharif. I hoped he would be rich and kind and would come into our lives (and our not yet furnished apartment) and help us. […]
