The animation student felt a thrill as he entered the hotel. It grew when, as soon as he unlocked his luxurious room, he caught sight of a not-entirely-unexpected gift—a hamper of complimentary cigarettes and Zippo lighters. His excitement increased further over the next couple of days, filled with seminars and celebrations, and culminating in a […]
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Posted inNonfiction, Quotes
How In-N-Out Withstood Competition By Not Changing Anything and Taking Care of Employees
Under her three-year tenure, In‑N‑Out has expanded—cautiously—into Texas, a move she says has been in the works for a decade. That foray brought one rare, considerably less-than-daring change to the company’s formula: It added iced sweet tea to the menu. “We knew that everybody loves sweet tea there,” Snyder explains. “It’s not that hard. We […]
Posted inMember Pick, Nonfiction, Story
The Walkable Multiverse According to Charles Jencks
On an abandoned mining site in Scotland, an architectural theorist attempts to bring the mysteries of the cosmos to life on Earth.
Posted inNonfiction, Quotes
The Painful Business of Running a Franchise
It’s not just the workers who get a lousy deal. Over the years, Bob Baber, the Quiznos franchisee, became increasingly frustrated by the terms of his contract. One of the issues that galled him the most was that Quiznos was allowed to (and did) place additional sub shops in his franchise area, creating what he […]
Posted inBooks, Nonfiction
The King’s Last Game
Elvis Presley and I had at least one thing in common: A love of racquetball.
Posted inNonfiction, Reading List
Longreads Best of 2014: Sports Writing
We asked a few writers and editors to choose some of their favorite stories of the year in specific categories. Here, the best in sports writing.
Posted inNonfiction, Quotes, Uncategorized
‘Troll Slayer’ Mary Beard on Internet Abuse Against Women and Its Historical Context
In February, Mary Beard, a classics professor at the University of Cambridge, gave a lecture at the British Museum titled “Oh Do Shut Up Dear!” With amiable indignation, she explored the many ways that men have silenced outspoken women since the days of the ancients. Her speech, which was filmed by the BBC, was learned […]
Posted inNonfiction, Quotes
The Life of a Full-Time Barbecue Editor
Daniel Vaughn, on what it’s like to work as Texas Monthly’s full-time barbecue editor.
Posted inEditor's Pick
The Trouble with IBM
A legendary American tech company faces new challenges, and new competition, in areas where it once dominated: It would have been better to walk away. As the Government Accountability Office reviewed the award, documents showed the CIA’s opinion of IBM was tepid at best. The agency had “grave” concerns about the ability of IBM technology […]
