Mark Pupo lovingly accounts how a family immigrated from Kosovo to Canada and started up a successful cheese business — that thrived even during the pandemic. Pupo clearly adores this little mom-and-pop business, and it sounds like he has good reason to. As the store prospered, investors approached them with partnership and franchise proposals. Like […]
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Remembering, Forgetting, and The Week’s Top 5
Two brand new essays and The Weekly Top 5.
From Aardvark to Woke: Inside The Oxford English Dictionary
Pippa Bailey explores the fascinating business of defining a word. The Oxford English Dictionary remains, in many ways, a Victorian phenomenon, born in an era of remarkable innovation: of railways and steelworks, anthropology and anaesthesia, Charleses Dickens and Darwin. It is difficult, now, when the thought of consulting a paper dictionary seems so analogue, to […]
The Dubious Rise of Imposter Syndrome
“The impostor begins to do everything possible to prevent being discovered in her self-perceived deficiencies.”
The Top 5 Longreads of the Week
This week we have stories from Patrick Fealey, S.C. Cornell, Sterry Butcher, Robin Wall Kimmerer and Jenny Odell, and Francisco Garcia.
A Friend Named Arthur and The Week’s Top 5
“But now I like to imagine him in Paris, sitting at a café, drinking an espresso, his notebook open, full of notes and poetry. It’s easy to picture in my mind. He’d look perfect there.” Four years ago, Kevin Sampsell lost his friend Arthur to suicide. He started writing about him three years ago—but the […]
Science Cheats: A Reading List on Unscrupulous Scientists
Six stories on the shady side of scholarship.
Working on the Edge: A Reading List About Extreme Jobs
A livelihood is not a life—yet many risk the latter in order to create the former.
Longreads Best of 2020: Business Writing
Our top story picks in business writing this year.
The Top 5 Longreads of the Week
This week’s edition highlights stories by Joshua Yaffa, Ritwika Mitra, Jason Nark, Andrew Bullis, and Angie Kang.


