Inside CEO Dick Costolo’s efforts to perfect the company’s revenue model and compete with Google and Facebook for ad dollars: Twitter still makes money with licensing deals—Microsoft pays to get a real-time feed of tweets for its search engine, Bing. But Costolo firmly established the company’s primary identity as a communications tool that lets advertisers […]
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[Not single-page] IBM and Microsoft teamed up on what was supposed to be the operating system that changed everything. It didn’t turn out that way: Meanwhile, Microsoft was two-timing the operating system it had co-created. In May 1990, it released Windows 3.0, the first version that was sort of decent. In terms of technical underpinnings, […]
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How Obama’s campaign manager Jim Messina is using technology and advice from high-profile mentors to prepare for November: The day after Jim Messina quit his job as White House deputy chief of staff last January, he caught a plane to Los Angeles, paid a brief visit to his girlfriend, and then commenced what may be […]
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A look at the 59-year-old Microsoft cofounder who has invested $500 million into the Allen Institute for Brain Science with the goal of decoding how the human brain works: Four years later six brains have been donated and four analyzed to some degree. The project is due to be finished this year, but the first […]
Posted inBooks, First Chapters, Member Pick, Nonfiction, Story
‘Like Being in Prison with a Salary’: The Secret World of the Shipping Industry
Rose George | Metropolitan Books | August 2013 | 17 minutes (4,213 words) The following is the opening chapter of Rose George’s new book, Ninety Percent of Everything. Our thanks to the author for sharing it with the Longreads community. * * * Friday. No sensible sailor goes to sea on the day of the Crucifixion or the […]
