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How to Fail in Business While Really, Really Trying: The True Story of J.C. Penney
Jennifer Reingold | Fortune | March 2014 | 29 minutes (7,108 words) Download as a .mobi ebook (Kindle) Download as an .epub ebook (iBooks) When you find a savior, you don’t quibble over details. So it was that J.C. Penney, the long-stagnating mid-tier department store chain, announced in June 2011 that it was hiring Ron […]
How to Write About Tax Havens and the Super-Rich: An Interview with Nicholas Shaxson
Last year Shaxson published a Vanity Fair article, “A Tale of Two Londons,” that described the residents of one of London’s most exclusive addresses—One Hyde Park—and the accounting acrobatics they had performed to get there.
The Bohemians: The San Francisco Writers Who Reinvented American Literature
Ben Tarnoff | The Bohemians, Penguin Press | March 2014 | 46 minutes (11,380 words) Download .mobi (Kindle) Download .epub (iBooks) For our Longreads Member Pick, we’re thrilled to share the opening chapter of The Bohemians: Mark Twain and the San Francisco Writers Who Reinvented American Literature, the book by Ben Tarnoff, published by The Penguin Press.
Top 5 Longreads of the Week
Below, our favorite stories of the week. Kindle and Readmill users, you can also get them as a Readlist. Sign up to receive this list free every Friday in your inbox. *** 1. This Is Danny Pearl’s Final Story Asra Q. Nomani | Washingtonian | January 23, 2014 | 30 minutes (7,639 words) Asra Nomani, […]
How One Magazine Shaped Investigative Journalism in America
The following story comes recommended by Ben Marks, senior editor for Collectors Weekly: Doris Kearns Goodwin’s most recent history, The Bully Pulpit, chronicles the intertwined lives of Theodore Roosevelt and William Howard Taft, often in excruciating detail, from Roosevelt’s struggles with the bosses of his Republican party to the fungal infections that plagued Taft’s groin. […]
‘There Is Nothing New in Wall Street’: A Stock Trader’s Life in the 1920s
Edwin Lefèvre | Reminiscences of a Stock Operator | 1923 Our latest Longreads First Chapter comes recommended by Michelle Legro: Long before the “Wolf of Wall Street” Jordan Belfort made his first million or snorted his first line of cocaine, turn-of-the-century trader Jesse Livermore, the “Great Bear of Wall Street,” accumulated over $100 million short-selling stocks before the […]
Inside the Wild, Wacky, Profitable World of Boing Boing
Inside the Wild, Wacky, Profitable World of Boing Boing “We know what happens next: This hobby morphs into a successful business. But Boing Boing’s version of that tale is a little different. Mark Frauenfelder and his partners — Cory Doctorow, Xeni Jardin, and David Pescovitz — didn’t rake in investment capital, recruit a big staff […]
Geoff Van Dyke: My Top 6 Longreads of 2010
Geoff Van Dyke is deputy editor of 5280 Magazine in Denver. *** The Future of Advertising, by Danielle Sacks, Fast Company A must-read for anyone in the media business. Innocence Lost, by Pamela Colloff, Texas Monthly Instrumental in getting a Texas man off death row and out of prison. Burger Queen, by Lauren Collins, The […]

