“Hampton has become the largest US chain, and a global export, by being rigorously OK. The waffle makers are standing by.”
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The A.I. Romance Factory
“Genre fiction publisher Inkitt has influential backers and a vision for infinitely customizable A.I.-driven content. What would be left for the human creators?”
Walmart Wants to Be Something for Everyone in a Divided America
“The world’s largest retailer has built an Apple-esque corporate campus in Bentonville, is selling Gucci online, and is playing nice with Trump. Will any of it work?”
The Quest to Turn Human Waste Into Medicine
“After success in early stage trials, MaaT Pharma is on the verge of becoming the first company to have an approved microbiome-related product for cancer care.”
DOGE-Pilled
“Luke Farritor could have been an artist, or a builder, or someone dedicated to seeing a great historical mystery through. Instead he wound up at the Department of Government Efficiency, slashing, dismantling, undoing.”
The Russian Bot Army That Conquered Online Poker
“How a card-playing Siberian AI outsmarted the world’s brightest researchers and raked in millions.”
Parks and Degradation: The Mess at Yosemite
“Chemical spills, a ceiling collapse, indoor bears. Employees and park superfans blame the hospitality company Aramark.”
The Top 5 Longreads of the Week
Showcasing stories from Ryu Spaeth, Kit Chellel, Dave Eggers, Holly Haworth, and John Semley.
The Last Days of Mezcal
“Can the world’s most beautiful spirit survive its own boom?”
The Top 5 Longreads of the Week
We’re showcasing work by Kate Wagner, Fintan O’Toole, Rowan Jacobsen, Tamara Kneese, and Susan Dominus.

