“As the $90 trillion Great Wealth Transfer begins, millennials and Gen X aren’t just inheriting money. They’re being buried under an avalanche of baseball cards, fine china and collections of all sorts.”
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Posted inEditor's Pick
American Mid: Hampton Inn’s Good-Enough Formula for World Domination
“Hampton has become the largest US chain, and a global export, by being rigorously OK. The waffle makers are standing by.”
Posted inEditor's Pick
The A.I. Romance Factory
“Genre fiction publisher Inkitt has influential backers and a vision for infinitely customizable A.I.-driven content. What would be left for the human creators?”
Posted inEditor's Pick
Walmart Wants to Be Something for Everyone in a Divided America
“The world’s largest retailer has built an Apple-esque corporate campus in Bentonville, is selling Gucci online, and is playing nice with Trump. Will any of it work?”
Posted inEditor's Pick
The Quest to Turn Human Waste Into Medicine
“After success in early stage trials, MaaT Pharma is on the verge of becoming the first company to have an approved microbiome-related product for cancer care.”
Posted inEditor's Pick
DOGE-Pilled
“Luke Farritor could have been an artist, or a builder, or someone dedicated to seeing a great historical mystery through. Instead he wound up at the Department of Government Efficiency, slashing, dismantling, undoing.”
Posted inEditor's Pick
The Russian Bot Army That Conquered Online Poker
“How a card-playing Siberian AI outsmarted the world’s brightest researchers and raked in millions.”
Posted inEditor's Pick
Parks and Degradation: The Mess at Yosemite
“Chemical spills, a ceiling collapse, indoor bears. Employees and park superfans blame the hospitality company Aramark.”
Posted inEditor's Pick
Gaza Has Been Reduced to 42 Million Tonnes of Rubble. What Will It Take to Rebuild?
“As US-backed ceasefire talks restart in Doha, calls to reconstruct the Strip are becoming louder.”
Posted inTop 5
The Top 5 Longreads of the Week
In this edition: metal medicine, hyped humanoids, carnival crossroads, divine defiance, and optimization obsession.
