One of the big challenges on Tumblr right now is the problem of discovery: How can we come up with better ways to help Tumblr users find great new, interesting things outside of the circle of the people they follow? One step toward solving this is our new curated tag pages. Right now, with the help of several smart members of the Tumblr community, we’ve launched three pages that are designed to show off really compelling Tumblr posts in these areas: News, Fashion, and long-form journalism

News is a reflection of the excellent sensibilities and judgment of these four smart  Tumblr-ers (plus me; any bad choices in the mix are all mine); Long Reads is hosted and curated by these good folks, while Fashion is tastefully assembled by these elegant Tumblr users.

We’re still fine-tuning the process, and would love any feedback. Thanks!