“The rise of the stewfluencer is more than a TikTok trend. It’s a way of life.”
influencer
Ocean of Influence: Inside the Celebrity Boat Trip That Was All Over Your Feeds
“The Ritz-Carlton Yacht Collection threw the mother of all influencer trips, featuring Tom Brady, Leo DiCaprio, Martha Stewart, and a hundred or so other A-listers. Vanity Fair climbed aboard…”
What Happened When an Extremely Offline Person Tried TikTok
“In 2016, I went viral for telling people to quit social media. In 2024, I ignored my own advice.”
Health Care Sponcon: Where Big Pharma Meets Instagram Influencer
Health care and medical sponsored content from influencers is growing on Instagram. But is it ethical?
The latest Instagram influencer frontier? Medical promotions.
Health care and medical sponsored content from influencers is growing on Instagram. But is it ethical?
In the Age of Instagram’s Travel Influencer, Your Pretty Home Is the Backdrop for Their Photoshoot
At Curbed, Alexandra Marvar explores homeownership in the age of the Instagram travel influencer.
Whose Facade Is It, Anyway?
These days, whether you like it or not, your photogenic home may be a backdrop for tourists’ photoshoots. But posing in front of pretty facades, a practice perfected by travel influencers on Instagram, brings up issues of privacy and etiquette.
‘Mommy, Are We Famous?’: On the Rise of Kid Influencers on Instagram
Kids are a growing part of Instagram’s influencer marketing industry. At Fast Company, Katharine Schwab reports on the rising stars of the platform — and the parents managing their “careers” behind the scenes.
