Tag: Beth Kowitt

Beth Kowitt, in Fortune, explores food manufacturers’ race to find a better sugar stand-in. But if sugar is a known health hazard, why don’t we just put less of it in food?

Fortune writer Beth Kowitt reports on the packaged-food industry’s response to an existential crisis: Shoppers are seeking alternatives they deem healthier and more authentic than legacy brands. In addition to selling fruit and veggie drinks, Bolthouse grows and packages fresh carrots—an old-fashioned, weather-sensitive farming business that Morrison suspected would be a turnoff for any packaged-goods […]