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Bezos: If you go back to 1999, it’s hard to remember how effervescent the bubble was. People who really didn’t have any passion for technology or the Internet were giving up their careers as doctors and mining Internet gold. And when the bubble popped, a meaningful fraction of our people left. They realized they didn’t […]

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Bitcoin was drawing the kind of attention normally reserved for overhyped Silicon Valley IPOs and Apple product launches. On his Internet talk show, journo-entrepreneur Jason Calacanis called it “a fundamental shift” and “one of the most interesting things I’ve seen in 20 years in the technology business.” Prominent venture capitalist Fred Wilson heralded “societal upheaval” […]

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Lapham’s Quarterly Editor Michelle Legro: My Top 5 Longreads of 2011

Michelle Legro, longtime Longreader, is an editor at Lapham’s Quarterly. *** “The Age of Mechanical Reproduction,” by Paul Ford (The Morning News) I doubt there are many people that will remember the December blizzard of 2010 better than Paul Ford, limping through the snow with his wife to their IVF procedure without any form of transportation […]

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Writer Lev Grossman: My Top 5 Longreads of 2011

Lev Grossman writes about books and technology for Time magazine. He’s also the author of the bestselling novels The Magicians and The Magician King.  *** • â€śOne Man’s Quest to Outrace Wind,” by Adam Fisher, Wired Why do I never find stories like this? Probably because I’m not working as hard as Adam Fisher. Apparently there’s […]

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New York Times Writer Jenna Wortham: My Top Longreads of 2011

Jenna Wortham is a technology reporter at The New York Times. In her spare time she makes zines and stalks former America’s Next Top Model contestants in Brooklyn. She can be found on Twitter and Tumblr. *** SO many of my favorites have already been called out—Mindy Kaling’s “Flick Chicks,” Dan P. Lee’s “Travis the Menace” and […]

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The Top 10 Longreads of 2011

I should preface this by saying I didn’t plan to do a list, because all of your Top 5 Longreads of 2011 really represent what the Longreads community is all about. But, in true WWIC form, I couldn’t resist.  Thank you for an incredible year. Special thanks to the entire Longreads team: Joyce King Thomas, Kjell Reigstad, Hakan Bakkalbasi and […]

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The transformation required a radical, stealth operation. The company’s more than 12,000 leaders, the emcees who guide the local meetings, were put on PointsPlus so they’d have it mastered before the switch. This meant they were practicing one program while preaching another. Meanwhile, marketing and brochures needed to be updated, new smartphone apps, calculators, and […]

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