An excerpt from Vogelstein’s new book Dogfight, inside the making of the iPhone—a story of clashing egos, technical risks, secrecy and a big bet by Steve Jobs and Apple about where the company’s future would lie: “Grignon and his team could only ensure a good signal, and then pray. They had AT&T, the iPhone’s wireless […]
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Posted inNonfiction, Reading List
Longreads Best of 2014: Business Writing
We asked a few writers and editors to choose some of their favorite stories of the year in specific categories. Here, the best in business writing.
Posted inNonfiction
#Nightshift: Excerpts from an Instagram Essay
Jeff Sharlet | Longreads | September 2014 | 12 minutes (2,802 words) 1. Snapshots Dunkin Donuts, West Lebanon, New Hampshire The night shift, for me, is a luxury, the freedom to indulge my insomnia by writing at a Dunkin Donuts, one of the only places up here open at midnight. But lately my insomnia doesn’t […]
Posted inNonfiction, Story
#Nightshift: Excerpts from an Instagram Essay
Jeff Sharlet | Longreads | September 2014 | 12 minutes (2,802 words) 1. Snapshots Dunkin Donuts, West Lebanon, New Hampshire The night shift, for me, is a luxury, the freedom to indulge my insomnia by writing at a Dunkin Donuts, one of the only places up here open at midnight. But lately my insomnia doesn’t […]
Posted inMember Pick, Nonfiction, Story
How to Fail in Business While Really, Really Trying: The True Story of J.C. Penney
Jennifer Reingold | Fortune | March 2014 | 29 minutes (7,108 words) Download as a .mobi ebook (Kindle) Download as an .epub ebook (iBooks) When you find a savior, you don’t quibble over details. So it was that J.C. Penney, the long-stagnating mid-tier department store chain, announced in June 2011 that it was hiring Ron […]
Posted inBooks, Nonfiction
Think of This as a Window: Remembering the Life and Work of Maggie Estep
“I moved to Lower Manhattan when I was seventeen. The only things I cared about were books and music.”
Posted inNonfiction, Reading List, Top 5
Longreads Best of 2014: Here Are All of Our No. 1 Story Picks from This Year
All through December, we’ll be featuring Longreads’ Best of 2014. To get you ready, here’s a list of every story that was chosen as No. 1 in our weekly Top 5 email. If you like these, you can sign up to receive our free weekly email every Friday. * * * I Smoked Pot with […]
Posted inBooks, Nonfiction, Story
Think of This as a Window: Remembering the Life and Work of Maggie Estep
“I moved to Lower Manhattan when I was seventeen. The only things I cared about were books and music.”
Posted inUncategorized
Playlist: 5 Pioneering Computer Demos, featuring MIT, Stanford and Xerox
Mark Armstrong is the founder of Longreads and editorial director for Pocket. Last week we lost a pioneer of early computing, Doug Engelbart, and Tom Foremski has an excellent short backstory about the inventor of the mouse. It was Engelbart’s 1968 demo of computer graphical user interfaces that inspired everything we now use today—yet despite his […]
Posted inEditor's Pick
Inside Apple’s Plans for Its Futuristic, $5 Billion Headquarters
Steve Jobs had grand plans for Apple’s new headquarters, but now there are questions over whether the company should be going through with them: “Apple hasn’t announced any major changes to Jobs’s vision, so some of the sought-after $1 billion savings will likely come by rolling back his sky-high requirements for fit and finish. Rather […]
