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The Future of Light Is the LED

Brett Sharenow is presiding over the Pepsi Challenge of lightbulbs. The CFO of Switch, a Silicon Valley startup, Sharenow has set himself up in a 20-by-20 booth at the back of the Pennsylvania Convention Center in Philadelphia, and he’s asking passersby to check out two identical white shades. Behind one hides a standard incandescent bulb, […]

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Trouble @Twitter

There’s no shortage of drama at Twitter these days: Besides the CEO shuffles, there are secret board meetings, executive power struggles, a plethora of coaches and consultants, and disgruntled founders. (Like Evan Williams. The day after Jack Dorsey announced his return to the company — via tweet, naturally — Williams quit his day-to-day duties at […]

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The New New Andreessen

Andreessen Horowitz—Silicon Valley’s newest, hottest venture capital firm—claims a new, Michael Ovitz-inspired approach to venture capital. Marc Andreessen wants to create a full-service VC firm that helps with all the needs of startups, from recruiting to public relations, just as CAA catered to every aspect of career development—and every personal demand—of film stars and directors.

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Jobs smiled warmly as he told them he was going after their market. “He said we were a feature, not a product,” says Houston. Courteously, Jobs spent the next half hour waxing on over tea about his return to Apple, and why not to trust investors, as the duo—or more accurately, Houston, who plays Penn […]

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Inside the making of the social network for programmers—which now has 1.3 million users and more than 2 million source code repositories: At first, GitHub was a side project. Wanstrath and Preston-Werner would meet on Saturdays to brainstorm, while coding during their free time and working their day jobs. “GitHub wasn’t supposed to be a […]

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Inside CEO Dick Costolo’s efforts to perfect the company’s revenue model and compete with Google and Facebook for ad dollars: Twitter still makes money with licensing deals—Microsoft pays to get a real-time feed of tweets for its search engine, Bing. But Costolo firmly established the company’s primary identity as a communications tool that lets advertisers […]

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