We asked a few writers and editors to choose some of their favorite stories of the year in specific categories. Here, the best in business writing.
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Why the Uber and Lyft Battle Turned So Ugly
Uber’s aggressive tactics reflect the fact that ridesharing is largely a zero-sum game: a driver picking up an Uber customer can’t simultaneously pick up a Lyft customer. (Drivers are allowed to drive for both services, though the companies discourage the practice.) Having more active drivers on the road creates a virtuous circle that improves geographical […]
The Painful Business of Running a Franchise
It’s not just the workers who get a lousy deal. Over the years, Bob Baber, the Quiznos franchisee, became increasingly frustrated by the terms of his contract. One of the issues that galled him the most was that Quiznos was allowed to (and did) place additional sub shops in his franchise area, creating what he […]
Why the World Is Betting on a Better Battery: A Reading List
Nick Leiber | Longreads | March 2015 The first battery, a pile of copper and zinc discs, was invented more than 200 years ago, ushering in the electric age. Subsequent versions led to portable electronics, mobile computing, and our current love affair with smartphones (1,000 of which are shipped every 22 seconds). Now batteries are […]
How a $1B E-Commerce Site Found Its Market on a Trip to Babies “R” Us
They had a small inkling of what they wanted to do. At the time, flash-sale startups like Gilt were just beginning to make some noise, and Cavens and Vadon seriously considered aping the model for the home and beauty space (a la One Kings Lane) before scrapping the idea. “What we came to realize in […]
This Is Uber’s Playbook for Sabotaging Lyft
How startups play dirty to gain any advantage in the exploding taxi app market.
The $30 Million Clinkle Mystery
Clinkle’s growth team proved effective at signing up more than 100,000 would-be users — this, despite being a little hazy about precisely what they were selling. Says one former growth team member, “I never saw a direct demonstration of the product.” The growth teams met ambitious goals by targeting the most influential students on campus, […]
The Creeping Tech Angst in Silicon Valley: Our College Pick
Yiren Lu, a recent Harvard grad who now studies computer science at Columbia, takes a step back from the startup world to wonder what it means for our tech infrastructure when all the bright young things want to make apps but aren’t skilled in networks and hardware — the stuff that makes the Internet go. […]
The Creeping Tech Angst in Silicon Valley: Our College Pick
Yiren Lu, a recent Harvard grad who now studies computer science at Columbia, takes a step back from the startup world to wonder what it means for our tech infrastructure when all the bright young things want to make apps but aren’t skilled in networks and hardware — the stuff that makes the Internet go. […]
The Disruption Machine
Jill Lepore’s critical look at the language of innovation in tech: Clay Christensen has compared the theory of disruptive innovation to a theory of nature: the theory of evolution. But among the many differences between disruption and evolution is that the advocates of disruption have an affinity for circular arguments. If an established company doesn’t […]
