Sabotage, bureaucracy, and emoticons: Inside the late ’90s chat wars between Microsoft and AOL, from the perspective of a former Microsoft programmer: The messenger war was a rush. Coming in each morning to see whether the client still worked with AOL was thrilling. I’d look through reams of protocol messages to figure out what had […]
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Before Google: Larry Page’s Early Ideas for Changing the World
Even in Google’s earliest days, Page had always wanted the company to do more than just basic Web search. Since he was a kid, he’d been dreaming up world-changing schemes. As an undergrad at the University of Michigan, he’d proposed that the school replace its bus system with something he called a PRT, or personal […]
Friendship Is Complicated
Art, commerce, and the battle for the soul of My Little Pony.
From Facebook Reject to Purchased by Facebook for $19 Billion
Over the next nine years the pair also watched Yahoo go through multiple ups and downs. Acton invested in the dotcom boom, and lost millions in the 2000 bust. For all of his distaste for advertising now he was also deep in it back then, getting pulled in to help launch Yahoo’s important and much-delayed […]
Budd & Leni
The story of Hollywood screenwriter Budd Schulberg’s unlikely collaboration with Nazi propagandist Leni Riefenstahl.
Making the Magazine: A Reading List
27 must-read stories on the making of the world’s greatest magazines.
Interview: Vela Magazine Founder Sarah Menkedick on Women Writers and Sustainable Publishing
An Q&A with Sarah Menkedick.
About Us
Longreads, founded in 2009 by Mark Armstrong, is dedicated to finding and sharing the best longform nonfiction storytelling on the web. We publish personal and reported essays, criticism, reading lists, and occasional book excerpts, interviews, and more in-depth features. Longreads has been nominated for four National Magazine Awards (and won a 2020 ASME for Best Digital […]
The Difference Between Being ‘Trusted’ and ‘Trustworthy’
Russell Brand on Rupert Murdoch’s Sun newspaper and the dismal state of today’s news industry: Rupert Murdoch, an animatronic al-Qaida recruitment poster, in his private letter to Sun staff, after the News of the World was briefly closed for a makeover (not through remorse, or shame, no, because they couldn’t sell advertising space and because […]
The Difference Between Being 'Trusted' and 'Trustworthy'
“Rupert Murdoch, an animatronic al-Qaida recruitment poster, in his private letter to Sun staff, after the News of the World was briefly closed for a makeover (not through remorse, or shame, no, because they couldn’t sell advertising space and because he wanted to launch the Sun on Sunday anyway because it’s cheaper to run one […]
