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Harper Reed went from running a T-shirt community to running digital operations for Obama’s reelection campaign. Inside the team’s top-secret efforts to refine voter targeting to a granular (or: “creepy”) level: By the 2000 election, political data firms like Aristotle had begun purchasing consumer data in bulk from companies like Acxiom. Now campaigns didn’t just […]

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Longreads Member Pick: Jason Zengerle's First Assignment for Might Magazine

This week, we’re thrilled to feature Jason Zengerle, a contributing editor for New York magazine and GQ who has been featured on Longreads many times. Our Member Pick is Jason’s 1997 story on Michael Moore for Might magazine: “Is This Man the Last, Best Hope for Popular Liberalism in America? And, More Importantly, Does He Have a Sense […]

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The Time Jason Zengerle and a Gorilla Stalked Michael Moore for Might Magazine

Jason Zengerle | Might magazine | 1997 | 19 minutes (4,685 words) Introduction Thanks to our Longreads Members’ support, we tracked down a vintage story from Dave Eggers’s Might Magazine. It’s from Jason Zengerle, a correspondent for GQ and contributing editor for New York magazine who’s been featured on Longreads often in the past.

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