The true story of L.A.’s freeways, and a judge who changed everything.
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Posted inMember Pick, Nonfiction, Story
Glamorous Crossing: How Pan Am Airways Dominated International Travel in the 1930s
Starting with just a mail route, Juan Terry Trippe helped create a uniquely American luxury experience.
Posted inMember Pick, Nonfiction, Story
Friendship Is Complicated
Art, commerce, and the battle for the soul of My Little Pony.
Posted inNonfiction, Profiles & Interviews, Story
Finding Stories in Familiar Territory: An Interview With Miranda July
“I feel like the creative mind is very fast in some ways and completely blind as a bat in other ways.”
Posted inEditor's Pick
Sex, Drugs and Video Games
[Site not safe for work] A profile of Nolan Bushnell, the entrepreneur behind Atari and Chuck E. Cheese: “With Atari on the brink, Bushnell had to dig himself out of his hole fast. He hatched a business philosophy that became his guiding principle: the meta-game. Knowing Atari’s hardware was being copied by competitors, Bushnell began […]
Posted inBooks, Fiction, First Chapters
First Chapters: ‘White Oleander,’ by Janet Fitch
Janet Fitch | White Oleander, Little, Brown and Company | 1999 | 19 minutes (4,640 words) Our latest first chapter comes from Longreads contributing editor Julia Wick, who has chosen Janet Fitch’s 1999 novel White Oleander. If you want to recommend a First Chapter, let us know and we’ll feature you and your pick: hello@longreads.com.
Posted inMember Pick, Nonfiction, Story
Why Do So Many People Pretend to Be Native American?
On Iron Eyes Cody and “the tribe of the Wannabe.”
Posted inMember Pick, Nonfiction, Story
How to Fail in Business While Really, Really Trying: The True Story of J.C. Penney
Jennifer Reingold | Fortune | March 2014 | 29 minutes (7,108 words) Download as a .mobi ebook (Kindle) Download as an .epub ebook (iBooks) When you find a savior, you don’t quibble over details. So it was that J.C. Penney, the long-stagnating mid-tier department store chain, announced in June 2011 that it was hiring Ron […]
Posted inNonfiction, Reading List, Top 5
The Top 5 Longreads of the Week
Below, our favorite stories of the week. Kindle and Readmill users, you can also get them as a Readlist. Sign up to receive this list free every Friday in your inbox. *** 1. How We Survived Two Years of Hell As Hostages in Tehran Shane Bauer, Josh Fattal and Sarah Shourd | Mother Jones | […]
Posted inNonfiction, Quotes
How In-N-Out Withstood Competition By Not Changing Anything and Taking Care of Employees
Under her three-year tenure, In‑N‑Out has expanded—cautiously—into Texas, a move she says has been in the works for a decade. That foray brought one rare, considerably less-than-daring change to the company’s formula: It added iced sweet tea to the menu. “We knew that everybody loves sweet tea there,” Snyder explains. “It’s not that hard. We […]
