This is not an idle consideration. Dropping out of the presidential race can be more important—and can have a more lasting impact—than entering it. Departing the right way can help a candidate built a lasting “brand” and set him or her up for speaking fees, TV contracts, a book deal and, who knows, maybe another run for the top prize one day.
Of course, some candidates go out with more grace and style than others. One of history’s best dropout lines came from Democrat Adlai Stevenson, who, after losing to Dwight Eisenhower, confessed, “It hurts too much to laugh, but I’m too old to cry.” Richard Nixon, after he lost his race for governor of California in 1962, chose a different tack, famously proclaiming he’d quit politics forever and snapping to reporters, in words that would haunt him the rest of his life, “You won’t have Dick Nixon to kick around anymore.” Ronald Reagan fought Gerald Ford all the way to the convention in 1976, and spent the next four years giving speeches and addresses that set up his frontrunner status in 1980. In 2008, when Hillary Clinton left the presidential campaign after a long, bitter struggle against Barack Obama she proclaimed herself a “glass ceiling” breaker—and made it pretty clear she’d be back to try to shatter the glass again.
—Matt Larimer, writing for Politico. Larimer’s piece offers an excellent guide for the losers of Iowa and New Hampshire and armchair analysts alike.
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