Tag: quotes
Lessons in Fame from P.T. Barnum's Autobiography
From Lapham’s Quarterly, lessons on fame and advertising from The Life of P. T. Barnum, which was published in 1855. “Put on the appearance of business, and generally the reality will follow.” And what follows then? Profit. How is this miracle achieved? First, through false superlatives and inflated rhetoric, e.g., “The world-famous _______ is the […]
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