Why Bordeaux Consumption in the U.S. Has Been Declining Since the ’80s
Yet, while the trajectory of Petrus [a major Bordeaux wine estate] has been ever upward (and its price as well), the consumption of Bordeaux in the United States has been declining since hitting its peak in market share in the mid-’80s. Even the boozy precincts of France have become less boozy—about their wine, at least. […]