Search Results for: Inc.

“Beef and cheese are the most important ingredients… But really, cheese.”

Photo by Matthew Bellemare via Flickr (CC BY-SA 2.0)

The U.S.’s reputation in the world might be in a state of… flux, let’s say. But there’s one thing we can still boast about: the 1.3 billion pounds of surplus cheese we have in cold storage. In Bloomberg Businessweek, Clint Rainey introduces us to government-sponsored Dairy Management Inc., which is charged with packing as much dairy into food as is possible, sometimes by embedding food scientists like Lisa McClintock into companies like Pizza Hut and Taco Bell to help engineer maximum cheese delivery. You can thank them for Pizza Hut’s cheese-stuffed crust and for Taco Bell’s latest hit, the Quesalupa.

“If you tried using something like cheddar, you’d get too much oiling off,” McClintock says. “It’s a fattier cheese—it’s not going to hold up well in terms of cheese pull.” She also quickly nixed mozzarella. “Great stretch, but you expect something bold from Taco Bell,” she says. “Pepper jack gave us the extra kick from the jalapeños.” Crucially, it’s also a high-moisture cheese, which means fewer casein connections and therefore a more reliable melt. She toyed with the idea of inserting a cheese “puck” into the tortilla pocket to see if that melted more uniformly, but grated cheese proved the most even. McClintock and Gomez recall intense competitions in the lab where they’d fry up a bunch of Quesalupas and tear them apart to see who could get the longest cheese pull. Winners sometimes stretched theirs a full arm span.

(More exciting advances in cheese science are on the horizon, as Taco Bell’s R&D department is hard at work on Quesalupa 2.0 which, rumor has is, will come in “Volcano and Bacon Club” flavors. If you’re wondering where the Doritos Quesalupa Crunch is, don’t worry: they started testing it this spring.)

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Circus, Interrupted: Watching an Accident at Cirque du Soleil

Circus Trapeze Artists
Wikimedia Commons

I’d been leaning forward in my seat, hands over my mouth, for the entire show. This was the premiere for Luzia, a Cirque du Soleil performance inspired by the culture, history, and nature of Mexico. The acrobats were dressed in white costumes decorated with pale turquoise and coral-colored flowers; the women in flared skirts, the men in long sleeves and full length trousers, a band of turquoise painted across their eyes. I followed the swings, back and forth, acrobat flying between them. There was an impossible flip down to the leading edge of the opposite swing. The music was loud, the lights bright on the center of the stage.

Then she fell. She went down like a plank, right on to her back. The acrobats gathered, then the stage crew, until she was surrounded by people dressed in black. At the back of the stage a woman dressed like a monarch butterfly put up her hands in an X over her head and the clown next to her did the same. The lights went up, the music stopped, and eventually, the acrobat was carried from the stage strapped to a board. The crew broke the set and after 15 minutes or so they launched into the finale.

The mood was broken, of course. I was worried and anxious throughout the finale and applause. As we headed to the car, I wondered what happened to the acrobat. I later read that she was okay, but there was little detail. I found, instead, a Wall Street Journal article (paywall) from 2015 about Cirque du Soleil’s safety issues.

The article centers around the death of a performer in 2013 at Ká, the troupe’s Las Vegas show, which uses a treacherous, vertical stage. It also shines light on how punishing circus work is for the performers—and how difficult it can be to receive compensation for those injuries.

Tension over the trade-off between spectacle and safety in circuses has been inherent since trapeze performers began flying 30 feet in the air about 150 years ago. “A circus tent is not an ancient Roman arena or a modern prize ring,” wrote the journal Circus Scrap Book in 1931.

Experts said serious injuries and fatalities can, and should, be prevented with safety harnesses, nets and other protocols, so that, despite the stagecraft, the workplace is safe. “Most of the accidents that have happened in recent times have been preventable,” said Jerry Gorrell, a theater safety consultant in Phoenix.

In the past 15 years, separate from the Cirque death, at least three circus performers—including one at major Cirque competitor Feld Entertainment Inc.’s Ringling Bros. and Barnum & Bailey—have fallen to their deaths during shows in the U.S., according to federal records and company reports.

“The body is the tool [in the circus], and sometimes the tool gets broken,” said Vladislav Dunaev, a former Cirque performer in Florida. Mr. Dunaev said Cirque had “very good safety measures,” but even so, he suffered seven significant injuries over roughly a decade, state records show, the last a 2011 shoulder injury requiring surgery. In 2012 he reached a $90,000 settlement with Cirque and its insurer after disputing his benefits through an administrative process.

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We’re Living in the Golden Age of the Corporate Takedown

Elizabeth Holmes. Photo: AP Images

Miki Agrawal, co-founder and “She-EO” of menstrual underwear phenom Thinx, raised eyebrows when she stepped down from her role in the company in early March. Agrawal had long been infamous for her company’s boundary-pushing ads and her well-publicized hesitance to use the word “feminist.” Within days of Agrawal’s announcement, Racked published a gripping article examining corporate dysfunction and alleged sexism at Thinx, and Agrawal struck back with a lengthy post on Medium that detailed her “incredible ride” with the company. “I didn’t put HR practices in place because I was on the road speaking, doing press, brand partnerships, editing all of the creative and shouting from the rooftops about Thinx,” she wrote. Less than a week later, Agrawal was accused of sexual harassment by a former employee.

Such is the power of the corporate hit piece: Fueled by eyewitness accounts, scorned ex-employees, and juicy tidbits about a CEO’s bad behavior, a corporate identity that took years to build can unravel in days. These piquant stories might smack of a slow-motion trainwreck, but they satisfy more than our inner gossips and gawkers. Today, the myth of a CEO is often of their own making—once minted by years of climbing the corporate ladder, now CEOs are made in weeks or months. CEO, we are told, is less a work status than a state of mind.

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The Sense of an Endling

Elena Passarello / Animals Strike Curious Poses / Sarabande Books / March 2017 / 12 minutes (3,100 words)

Illustrations from “The Last Menagerie” by Nicole Antebi.

The last Woolly Mammoths died on an island now called Wrangel, which broke from the mainland twelve thousand years ago. They inhabited it for at least eight millennia, slowly inbreeding themselves into extinction. Even as humans developed their civilizations, the mammoths remained, isolated but relatively safe. While the Akkadian king conquered Mesopotamia and the first settlements began at Troy, the final mammoth was still here on Earth, wandering an Arctic island alone.

The last female aurochs died of old age in the Jaktorów Forest in 1627. When the male perished the year before, its horn was hollowed, capped in gold, and used as a hunting bugle by the king of Poland.

The last pair of great auks had hidden themselves on a huge rock in the northern Atlantic. In 1844, a trio of Icelandic bounty hunters found them in a crag, incubating an egg. Two of the hunters strangled the adults to get to the egg, and the third accidentally crushed its shell under his boot.

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A Scam Artist’s Sham Charity Stole Millions from Unsuspecting Victims

Photo by DoD News via Flickr

When the marshals searched his backpack that night, they found three wallets, each stuffed with debit cards, scraps of paper, and IDs suggesting he was Kenneth D. Morsette, Alan Reace Lacy, or Anderson Yazzie. Other materials identified him as Lodi Gene Bitsie, Dale Booqua, Richard Overturf Jr., Anatoly Volokhonskiy. He was a specialist at Interstate Storage Rentals Inc., a security expert at LaRouche et LaRouche, a consultant at Guiness Records Ltd.

In a storage unit he rented, investigators found a suitcase full of other people’s documents: driver’s licenses, birth certificates, credit reports. Another contained newspaper-wrapped bricks of cash totaling more than $981,000. Also among his possessions were eight pairs of nonprescription glasses, more than 200 passport photos showing him disguised by various haircuts and facial hair, and a DVD of Catch Me If You Can, in which Leonardo DiCaprio plays the serial con man Frank Abagnale.

In the Washingtonian, Daniel Fromson unravels the long, winding mystery of a scam artist whose sham charity drained people of millions and who then donated large sums to political causes, and to himself.

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The Slave Who Outwitted George Washington

The Washington Family, by Edward Savage, c. 1789 / Wikimedia

Erica Armstrong Dunbar | Never Caught: The Washingtons Relentless Pursuit of Their Runaway Slave Ona Judge | Atria / 37 Ink | March 2017 | 19 minutes (5,244 words)

***

MOUNT VERNON

Two years after the death of her owner, Betty learned her mistress was to remarry. She most likely received the news of her mistress’s impending second marriage with great wariness as word spread that Martha Custis’s intended was Colonel George Washington. The colonel was a fairly prominent landowner with a respectable career as a military officer and an elected member of the Virginia House of Burgesses. His marriage to the widowed Martha Custis would offer him instant wealth and the stability of a wife and family that had eluded him.

A huge yet necessary transition awaited Martha Custis as she prepared to marry and move to the Mount Vernon estate, nearly one hundred miles away. For Betty, as well as the hundreds of other slaves that belonged to the Custis estate, the death of their previous owner and Martha’s marriage to George Washington was a reminder of their vulnerability. It was often after the death of an owner that slaves were sold to remedy the debts held by an estate. Read more…

The Mary Tyler Moore Show’s Feminist Struggle

Photo: AP Images

Jennifer Keishin Armstrong | Longreads | January 2017 | 8 minutes (1,800 words)

 

Mary Tyler Moore died this week at the age of 80, leaving what might be the most important feminist legacy in television history: Her Mary Richards, the main character on The Mary Tyler Moore Show, inspired generations of women just by being among the first single, professional, over-30 women depicted on TV when the show premiered in 1970. Her iconic beret toss and theme song—”you’re gonna make it after all!”—encapsulated the Women’s Lib moment perfectly. So perfectly, in fact, that Mary’s character was the subject of fierce debate among feminist leaders at the time. Like any “first” of an underrepresented group to break through in mainstream culture, Mary was attacked from all sides. While many male fans wrote letters voicing their disappointment when Mary stayed out all night on a date, feminist leaders voiced disappointment that Mary called her boss “Mr. Grant” while everyone else called him “Lou.” This conflict came to a head when one of the show’s co-creators, James L. Brooks, participated in a panel discussion at a women’s conference in 1975, as described in this excerpt from my book Mary and Lou and Rhoda and Ted, a history of the show. Read more…

Hidebound: The Grisly Invention of Parchment

Fresco of the Last Judgment, with animal skin. Via Wikimedia Commons.

Keith Houston | The Book: A Cover-to-Cover Exploration of the Most Powerful Object of Our Time | W. W. Norton & Company | August 2016 | 18 minutes (4,720 words)

 

Below is an excerpt from The Book, by Keith Houston. This story is recommended by Longreads contributing editor Dana Snitzky.

* * *

Never get involved in a land war in Asia.

To an ancient Egyptian of the third century BCE, the rolls of papyrus on which the country recorded its history, art, and daily business would have been of all-consuming importance. Scrolls made from papyrus were the medium for hundreds of thousands of books lodged at Alexandria’s wondrous library, and blank papyrus sheets were one of the chief exports to Egypt’s friends, allies, and trading partners across the Mediterranean. But papyrus’s 3,000-year monopoly was about to come under threat. Invented by Egypt’s upstart Hellenic neighbors and made from animal hides at great cost in sweat and blood, parchment was smooth, springy, and resilient where papyrus was rough, brittle, and prone to fraying. Its rise at papyrus’s expense, however, had little to do with the ergonomics of its use or the economics of its manufacture and everything to do with ambitious pharaohs who ignored the cardinal rule of military leadership: never get involved in a land war in Asia. Read more…

A Story of Racial Cleansing in America

Detail from a map of Cherokee territory over time. The green line designates their territory at the point of their forced removal. Red towns were Cherokee towns. Via University of Texas Libraries.

Patrick Phillips | Blood at the Root: A Racial Cleansing in America| W. W. Norton & Company | September 2016 | 17 minutes (4,588 words)

 

Below is an excerpt from Blood at the Root, by the poet Patrick Phillips.  The story begins in September of 1912, in the days after two assaults on white women. Ellen Grice claimed she was attacked by two black men who left before she was hurt. The next day Mae Crow, a 19-year-old white woman, was discovered  injured and unconscious in the woods. She allegedly regained consciousness for long enough to accuse a 16-year-old black youth, Ernest Knox. This story is recommended by Longreads contributing editor Dana Snitzky.

* * *

Journalists only started writing about the expulsions once the wagon trains of refugees grew too large and too numerous to ignore.

Though it would take weeks before reports reached Atlanta, in the days after the attack on Crow a nighttime ritual began to unfold, as each evening at dusk groups of white men gathered at the crossroads of the county. They came with satchels of brass bullets, shotgun shells, and stoppered glass bottles of kerosene, and sticks of “Red Cross” dynamite poked out through the tops of their saddlebags. When darkness fell, the night riders set out with one goal: to stoke the terror created by the lynching of Edwards and use it to drive black people out of Forsyth County for good.

In 1907, W. E. B. Du Bois had put into words what every “colored” person in Georgia knew from experience, which was that “the police system of the South was primarily designed to control slaves. . . . And tacitly assumed that every white man was ipso facto a member of that police.” In the first decade of the twentieth century, the days when all white men had been legally empowered to pursue and arrest fugitive slaves were only fifty years in the past, and the fathers and grandfathers of many locals would have been part of such posses in the days of slavery.

So it must have seemed natural to many whites when, each night around sundown, a knock came at the door and the adult men of the family were summoned to join a group heading out toward the clusters of black cabins scattered around Forsyth—along the Chattahoochee out in Oscarville, in the shadow of Sawnee Mountain north of Cumming, and south, toward Shakerag and Big Creek. It would take months—and, in a handful of cases, years—before the in-town blacks of Cumming were finally forced out, since many lived under the protection of rich white men, in whose kitchens and dining rooms they served. Instead, it was to the homes of cotton pickers, sharecroppers, and small landowners that the night riders went first, and it was these most vulnerable families who fled in the first waves of the exodus. Read more…

Unattributed: A Reading List on Plagiarism

Image by ThePixelsFactory (CC BY-SA 4.0)

It’s been just over a day since the internet exploded with analyses, memes, and hashtags on Melania Trump’s liberal use of phrases from Michelle Obama’s 2008 Democratic National Convention speech. The awkwardness of this particular case of (alleged) plagiarism will soon be drowned out by other stories. But debates around plagiarism never quite disappear: they touch on originality, authenticity, and property, concepts that are deeply linked to our modern sense of humanness.

Here are six meaty reads on plagiarism: from deep dives into infamous recent cases to essays that question the very possibility of writing that isn’t, to some extent, an act of unattributed borrowing.

1. “The Ecstasy of Influence.” (Jonathan Lethem, Harper’s, February 2007)

By now a postmodern classic, Lethem’s piece is a passionate, erudite defense of plagiarism — composed almost entirely of passages he himself lifted from other works.

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