The Rise and Fall of Delia’s, The Catalog That Ruled America

When malls still ruled retail, a fashion brand for young women defied pre-internet era practice: It had no brick and mortar stores, only a catalog. It became the hottest thing around, selling a lifestyle as much as products, and its business model foretold the future. So why did it fail?

Source: Fast Company
Published: Dec 11, 2019
Length: 9 minutes (2,369 words)

The 2-Year-Old Instagram Influencers Who Make More Than You

Kid stars on Instagram are a growing part of the influencer marketing industry, working increasingly with clothing and toy brands.

Source: Fast Company
Published: Dec 17, 2018
Length: 11 minutes (2,973 words)

How Reese Witherspoon is Flipping the Script on Hollywood

A profile of actor, director, producer, and literary taste-maker Reese Witherspoon, with a focus on her influential media company, Hello Sunshine, through which she’s creating roles and jobs for women, and changing the way movies and shows are made.

Source: Fast Company
Published: May 30, 2018
Length: 15 minutes (3,788 words)

The War To Sell You A Mattress Is An Internet Nightmare

A Fast Company writer, while searching for a new mattress, stumbles into the mysterious and lucrative world of mattress review websites. One review site began raking in millions of dollars from referral links to mattress companies, sparking a nasty legal battle over the legitimacy of its mattress reviews.

Author: David Zax
Source: Fast Company
Published: Oct 16, 2017
Length: 23 minutes (5,766 words)

In Six Seconds, Giphy Could Make Billions

GIFs have long served as signals of cultural fluency. Now they’re poised to become a big business.

Source: Fast Company
Published: Oct 3, 2017
Length: 16 minutes (4,182 words)

The Demise of Tilt

A brash, charismatic CEO. Big funding rounds. The inevitable beer-pong-on-the-office-roof-deck. How could the “Facebook of money” fail?

Source: Fast Company
Published: Apr 18, 2017
Length: 19 minutes (4,870 words)

Adam Neumann’s $16 Billion Neo-Utopian Play To Turn WeWork Into WeWorld

Inside the cult of WeWork.

Source: Fast Company
Published: Mar 14, 2016
Length: 19 minutes (4,936 words)

Out Of This World

A primer on the psychological effects of space travel.

Source: Fast Company
Published: Nov 5, 2014
Length: 14 minutes (3,615 words)

How Shake Shack Leads the Better Burger Revolution

A look at the growth of the Shake Shack burger chain, which is meeting the demand from consumers who want fast food with humanely raised beef and a staff well-trained in hospitality.

Source: Fast Company
Published: Jun 22, 2015
Length: 19 minutes (4,817 words)

The $5 Billion Battle For The American Dinner Plate

Will the boxed-meal phenomenon—led by startups like Blue Apron, HelloFresh, and Plated—change the way we eat?

Source: Fast Company
Published: Jun 8, 2015
Length: 21 minutes (5,380 words)