The War To Sell You A Mattress Is An Internet Nightmare

A Fast Company writer, while searching for a new mattress, stumbles into the mysterious and lucrative world of mattress review websites. One review site began raking in millions of dollars from referral links to mattress companies, sparking a nasty legal battle over the legitimacy of its mattress reviews.

Author: David Zax
Source: Fast Company
Published: Oct 16, 2017
Length: 23 minutes (5,766 words)

In Six Seconds, Giphy Could Make Billions

GIFs have long served as signals of cultural fluency. Now they’re poised to become a big business.

Source: Fast Company
Published: Oct 3, 2017
Length: 16 minutes (4,182 words)

The Demise of Tilt

A brash, charismatic CEO. Big funding rounds. The inevitable beer-pong-on-the-office-roof-deck. How could the “Facebook of money” fail?

Source: Fast Company
Published: Apr 18, 2017
Length: 19 minutes (4,870 words)

Adam Neumann’s $16 Billion Neo-Utopian Play To Turn WeWork Into WeWorld

Inside the cult of WeWork.

Source: Fast Company
Published: Mar 14, 2016
Length: 19 minutes (4,936 words)

Out Of This World

A primer on the psychological effects of space travel.

Source: Fast Company
Published: Nov 5, 2014
Length: 14 minutes (3,615 words)

How Shake Shack Leads the Better Burger Revolution

A look at the growth of the Shake Shack burger chain, which is meeting the demand from consumers who want fast food with humanely raised beef and a staff well-trained in hospitality.

Source: Fast Company
Published: Jun 22, 2015
Length: 19 minutes (4,817 words)

The $5 Billion Battle For The American Dinner Plate

Will the boxed-meal phenomenon—led by startups like Blue Apron, HelloFresh, and Plated—change the way we eat?

Source: Fast Company
Published: Jun 8, 2015
Length: 21 minutes (5,380 words)

HBO to Netflix: Bring It On

Inside HBO’s quest to win the streaming wars.

Source: Fast Company
Published: Apr 7, 2015
Length: 18 minutes (4,500 words)

The Billion-Dollar E-commerce Company You Know Nothing About

Zulily has defied the conventional wisdom—marketing to moms, sticking with flash sales, evading Amazon. But can it last?

Source: Fast Company
Published: Feb 6, 2015
Length: 22 minutes (5,670 words)

The Story Behind Jeff Bezos’s Amazon Fire Phone Debacle

Insider-y account of what went wrong with the Fire phone: Bezos himself served as head of product for the device, which meant teams would be hesitant to question his ideas. The stumble means more questions about whether Amazon is on the right track.

Source: Fast Company
Published: Jan 6, 2015
Length: 25 minutes (6,351 words)