Sam Taggart’s Hard Sell
Door-to-door salespeople sound like an endangered, if not extinct, species. Brushes? Vacuums? Knives? Nope. Try home security systems and solar panels. In this wide-ranging and captivating piece, Tad Friend goes inside the current state of the “knocker” industry and comes out with a treasure trove of anecdotes and psychological insights.
Schanz requires his execs to knock doors for a week each year; in 2019, he spent his own week in a town in northeast Louisiana and sold two hundred and five accounts—a total that might take a merely great salesman half a year. He installed systems for local officials and paid them a hundred dollars for each referral who bought in, got more leads from church congregants after he dropped a thousand dollars in the collection plate, and then raced from house to house, sweeping the town clean like the Pied Piper of Hamelin.
Why Ageism Never Gets Old
Tad Friend takes a look at the ways in which ageism is perpetuated in a variety of fields, particularly tech, where rapid-fire advances in technology keep rendering obsolete the knowledge and skills of those who are older.
When Vine Was Hollywood’s Future
Twitter just decided to discontinue its six-second-video app. This is a dramatic end for a platform that launched numerous viral hits and entertainment careers.
The Mogul of the Middle
Friend goes inside the offices of STX Entertainment in Burbank, California, providing a revealing look at how movies are green lit, made and marketed in a foundering industry.
Tomorrow’s Advance Man
A profile of Netscape cofounder and Andreessen Horowitz venture capitalist Marc Andreessen, and a look at the current risks and rewards of tech VC funding.
The Last of the Wasps
In an excerpt from Tad Friend’s new memoir, Cheerful Money, he explains the proper way to say “tomato,” where his family’s money went, and what makes him a Wasp.
Jumpers: The Fatal Grandeur of the Golden Gate Bridge
Every two weeks, on average, someone jumps off the Golden Gate Bridge. It is the world’s leading suicide location. In the eighties, workers at a local lumberyard formed “the Golden Gate Leapers Association”—a sports pool in which bets were placed on which day of the week someone would jump. At least twelve hundred people have been seen jumping or have been found in the water since the bridge opened, in 1937, including Roy Raymond, the founder of Victoria’s Secret, in 1993, and Duane Garrett, a Democratic fund-raiser and a friend of Al Gore’s, in 1995.